Do you know that data is the currency of the digital age? The data you personally send forward on the internet is extremely valuable to someone. Companies let users try out the services for free because the users are paying them in the precious currency of data. According to a survey of 5,000 consumers by Western Digital, the value of an average consumer’s data is £3,241.
Men value their personal data more, which has the value of £4,174 on their data, compared to £3,109 for women.[Continue reading]